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1.8 million branded selfies

2014 was a great year for Fancam in College Football. By capturing 1.8 millions fans on behalf of 4 brands we essentially generated 1.8 million branded selfies in 14 weeks. Beyond the staggering numbers what was most exciting about 2014 was the quality of the brands…
Tinus Le Roux
January 19, 2015
EventsNews

Red Bull back to use Fancam for the 5th time

The past weekend saw the Red Bull X-Fighters World Tour Finale hosted in top fashion at the Union Buildings in Pretoria, South Africa, under Mr. Nelson Mandela's watchful eye (see if you can spot his statue in the Fancam!). One of the world's leading brands was…
Tinus Le Roux
August 25, 2014
News

Fancams on a map

Venues captured in North America - click to explore Someone in the office recently asked a question no one had an answer to: "How many stadiums and venues have we captured in North America?". Very typical of ambitious workaholics we don't often stop and take…
Tinus Le Roux
July 15, 2014
Company news

Top 3 Fancam promotional videos

Behind every successful Fancam there's a tailored promotional strategy to help get the message to the fans. While there are a multitude of tactics used in this regard, videos of athletes promoting the project are amongst the most effective ...... and fun. Here are our…
Tinus Le Roux
March 14, 2014
Company news

Daytona 500 Fancam: a technical feat

At Fancam, our mission is a very clear one: We help brands to connect with fans. And while most of our staff are happiest when they're busy designing and delivering ground breaking fan engagement campaigns, there is a dark and secret corner at Fancam HQ where the…
Tinus Le Roux
March 11, 2014
Company news

Super Bowl XLVIII

We're happy to report that the Super Bowl Fancam was a great success. The marketing team at the NFL did an exemplary job of promoting the Fancam through their multiple channels and we consequently saw exceptional fan engagement numbers on www.superbowl.fancam.comDespite the magnitude of the event,…
Tinus Le Roux
February 27, 2014
All our work

The Broncos Fancam is back!

Fancam was in Denver on Sunday January 19th to capture the sea of orange Broncos fans at their AFC showdown against the Patriots. It was our second invitation to capture an AFC Championship Game  (2011 @ Heinz Field for the Steelers) and as it's the…
Tinus Le Roux
January 20, 2014
All our work

Another Fancam first: Mother Russia

We're really excited to announce that we'll be creating our first fancam in Russia on 28 July 2013. After successfully delivering activations for the Red Bull Flugtag events in both Cape Town and Kiev , Red Bull has commissioned us to capture the Flugtag event in Moscow as…
Tinus Le Roux
July 20, 2013
Company news

The big rebrand

One would think that being an innovative tech company would make us adept to change, but it was surprisingly difficult to admit to ourselves that our brand did not really reflect who we are and what we do. To be fair, our first logo was…
Tinus Le Roux
June 26, 2013